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Appointment comes as the company scales UK operations to further support growth of advertiser and agency customers.
The great challenge of TAPTAP Networks is the optimization of operations management around its own technology that allows it to offer unique and scalable solutions in all markets in which the company operates
Zeotap’s deterministic sociodemographic data has been made available, based on actual use of applications in Mexico, Argentina, Colombia, Chile, Peru and Brazil
We know that mobile devices represent a crucial point of contact (touchpoint) in almost every step of the path to purchase (customer path-to-purchase journey)
Publicis Groupe and TAPTAP Colombia develop a Mobile Out-of-Home strategy for Cinecolor that enriches the physical impacts of outdoor advertising with digital impacts, allowing users to access more information about film premieres nationwide
One of the sector’s leading features with a brilliant future ahead
2014 was predicted to be the year in which “second screen” would take off in Spain, and that prediction has come true
Xátaka Móvil interviewed Marcos Trujillo for their report "Development of mobile apps: Which mobile platforms should we develop for and which one should come first?”
Xataka Móvil interviewed Julio Rivas for their report "Development of mobile apps (II): Which mobile platforms should we develop for and which one should come first?"
Cinemark, in partnership with Publicis Groupe, is proud to present an innovative digital outdoor advertising (DOOH) campaign that promises to change the way brands connect with their audience in Lima. Using geo-referenced data from Taptap Digital, this campaign is designed to engage consumers in an effective and relevant way.
Taptap Digital and Hivestack finalize a new integration through which advertisers and marketers can activate Hivestack’s premium DOOH inventory programmatically via Taptap’s Sonata platform
As pioneers in the luxury sector, brands in the LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology
The acquisition makes market intelligence actionable via Sonata, Taptap's global omnichannel DSP
Over the past few months, the Taptap team has been hard at work to create a tool that brings immediate and tangible value to all platform users
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