Get the latest from Taptap including updates, press coverage and more
Appointment comes as the company scales UK operations to further support growth of advertiser and agency customers.
Context is all around us, encompassing not just what we watch or the content we consume, but our entire environment both online and offline. This environment is constantly changing, and by capturing and analysing these changes, advertisers can dramatically enhance the impact of every impression.
Everything happens somewhere and this is particularly true when it comes to purchases.
Artificial Intelligence and Machine Learning are no longer just buzzwords; they have evolved into powerful tools with real-world applications that are transforming the programmatic advertising landscape today.
Cinemark, in partnership with Publicis Groupe, is proud to present an innovative digital outdoor advertising (DOOH) campaign that promises to change the way brands connect with their audience in Lima. Using geo-referenced data from Taptap Digital, this campaign is designed to engage consumers in an effective and relevant way.
While creating it may not be that complicated, taking advantage of all its capabilities deserves 10 practical pieces of advice
The traditional model of buying media on line is evolving, and it’s not easy when within the same phrase we find acronyms such as RTB, DSP, SSP and Adexchange
Creating lists of elements is a common task when developing Android apps
Programming LinkedIn and Twitter with HTML5?
Taptap Digital and Hivestack finalize a new integration through which advertisers and marketers can activate Hivestack’s premium DOOH inventory programmatically via Taptap’s Sonata platform
As pioneers in the luxury sector, brands in the LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology
The acquisition makes market intelligence actionable via Sonata, Taptap's global omnichannel DSP
Over the past few months, the Taptap team has been hard at work to create a tool that brings immediate and tangible value to all platform users
We’d love to hear from you!