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Mediabridge, a UK and international OOH planning and buying business announces strategic partnership with Taptap Digital to put location intelligence data and technology at the heart of their OOH planning capabilities.

Taptap Digital, an area-based omnichannel marketing platform that helps brands to discover who and where their ideal customers are and how best to reach them, announces the expansion of their business into Germany, Austria and Switzerland selecting League-M Europe as its strategic sales partner.

Taptap Digital, a leading area-based omnichannel marketing platform that helps brands reach their ideal customers without the need for cookies, has joined the Mastercard Partner Network to transform how businesses advertise.

CTV is a powerful driver of advertising engagement and ROI; however, fragmentation and standardisation challenges remain. With so many CTV solutions available, is it better to opt for something more streamlined?

The way in which digital media is bought and sold has changed dramatically in recent years

Artificial Intelligence (AI) and Machine Learning (ML) have begun appearing on the cover and trending in almost all magazines, blogs and technological articles, taking off as the fashionable concept in the digital world where technological evolution is exponential

The newspaper La Publicidad has recognized TAPTAP for the data driven branding strategy carried out along with Carat for Pandora

Q&A with Javier Ormazabal, Country Manager of Taptap Mexico