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Cinemark and Publicis Groupe transform digital advertising in Lima with an innovative DOOH campaign.

Cinemark, in partnership with Publicis Groupe, is proud to present an innovative digital outdoor advertising (DOOH) campaign that promises to change the way brands connect with their audience in Lima. Using geo-referenced data from Taptap Digital, this campaign is designed to engage consumers in an effective and relevant way.

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TAPTAP, winner of the 4th Edition of the Awards for Programmatic Advertising

The newspaper La Publicidad has recognized TAPTAP for the data driven branding strategy carried out along with Carat for Pandora

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Advertising Technology at the Service of the Advertiser

Q&A with Javier Ormazabal, Country Manager of Taptap Mexico

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Any ‘off’ media is intended to go hand-in-hand with mobile media

Q&A with Alvaro del Castillo, Founder & CEO of TAPTAP

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Omnichannel Intelligence focused on the user

An interview with ‍Álvaro Mayol and Javier Velázquez

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Blog

Taptap Digital hires Olivia Adams and Robert Morrison as Sales Directors to drive growth in the UK

Taptap Digital announces the appointment of Olivia Adams and Rob Morrison as Sales Directors in the UK. Adams and Morrison will focus on driving new business and expanding advertiser and agency relationships to support ambitious expansion plans in the UK.

Blog

A case for smarter out of home thanks to geospatial intelligence & new DSP features

What if we could build on this data for more informed decision making?

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Introducing the new look and logo from Taptap

‍After 11 years with the same logo since day one, it was time for a change!

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Premium, Viewability y Brand Safety

¿Qué significa cada uno ahora mismo?

Blog

Mobile experience is key as messaging apps evolve into mini-platforms

Do we need to slow down and think more strategically and creatively to launch engaging mobile programmatic experiences?

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News

Cinemark and Publicis Groupe transform digital advertising in Lima with an innovative DOOH campaign.

News

Taptap integrates with Hivestack

Taptap Digital and Hivestack finalize a new integration through which advertisers and marketers can activate Hivestack’s premium DOOH inventory programmatically via Taptap’s Sonata platform

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LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology‍

As pioneers in the luxury sector, brands in the LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology

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Welcome to the new reporting dashboard in the Sonata Platform!

Over the past few months, the Taptap team has been hard at work to create a tool that brings immediate and tangible value to all platform users

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Taptap acquires Tyrceo Data Solutions, merging first-to-market martech and adtech in a single ecosystem

The acquisition makes market intelligence actionable via Sonata, Taptap's global omnichannel DSP

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