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Out of the 1,200 million smartphones in the world, 700 million feature GPS

Can creativity potentiate how a brand is remembered?

Data is king so, if it cannot be measured, it didn’t happened

Nowadays, most companies, shops or any business in general, need to have a presence in the mobile market, either through a customised website, an application or advertising in mobile format. This need creates strong demand for professionals.

Taptap Digital and Hivestack finalize a new integration through which advertisers and marketers can activate Hivestack’s premium DOOH inventory programmatically via Taptap’s Sonata platform

As pioneers in the luxury sector, brands in the LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology

Over the past few months, the Taptap team has been hard at work to create a tool that brings immediate and tangible value to all platform users

The acquisition makes market intelligence actionable via Sonata, Taptap's global omnichannel DSP